Coffee with a Purpose
We are so excited to launch our new coffee brand, White Rabbit Coffee. We chose a Direct Trade Specialty roaster for our beans to ensure the highest quality and freshest coffee we could offer.
Direct trade emphasizes direct communication between the roasters and the farmers which bypasses middlemen. This improves transparency, sustainability and equity within the supply chain. We know where our coffee comes from, how it was produced, and who produced it. Every step of the process is deliberate and transparent.
What is Specialty Coffee?
- White Rabbit Coffee is made from the highest-quality specialty beans, scoring 80+ on the Specialty Coffee Association (SCA) scale and often sourced from single-origin farms for unique flavor profiles.
- Our small-batch roasting process is designed to enhance each bean’s natural characteristics, using tailored roast profiles to bring out the best flavors.
- We carefully process our beans using washed, natural, or honey methods, ensuring every step from cultivation to brewing maintains exceptional quality.
- Committed to sustainability, we support eco-friendly farming practices and ethical sourcing, ensuring fair wages and responsible trade.
- More than just coffee, White Rabbit offers an elevated experience, connecting you to the story, process, and craft behind every cup.
- Quality Sourced beans. Beans are scored and graded according to strict criteria set by the Specialty Coffee Association
- Distinct origin. Traceable to a single farm or collection of farms in a single region.
Choose Your Blend!

MASTER BLEND
Enjoy Master Blend, a dark roast that’s as bold as it is satisfying.
Our Master Blend offers a velvety blend of smoky bittersweet chocolate, cane sugar, and roasted nuts. This coffee is for those who crave intensity and depth in every sip. Perfect for slow mornings or late-night reflections, Master Blend is your ideal companion when you need a coffee that’s as strong and resilient as you are.
Available in 12 oz and 5 lb sizes

SINGLE ORIGIN
Travel to the heart of Ethiopia with our Single Origin, a medium-light roast that showcases the unique and vibrant flavors of the Agaro region.
This signature coffee combines notes of stone fruit, caramel, and milk chocolate, offering a complex yet refreshing tasting experience. Whether you’re brewing it as an espresso or enjoying it as a pour-over, Single Origin provides a journey of flavors that’s both exciting and satisfying.
Available in 12 oz and 5 lb sizes.

SIGNATURE BLEND
Try our Signature Blend Specialty Coffee. This medium roast offers a smooth, creamy experience that’s sure to delight.
The harmonious blend of Latin American beans brings out rich notes of butterscotch, malt, and nuts, creating a cup that’s both satisfying and sophisticated. Whether you’re savoring a quiet morning or gearing up for a busy day, Signature Blend provides a comforting and indulgent coffee experience.
Available in 12 oz and 5 lb sizes.